Smug, trendy Gen-X media spoof from cult director Jefery Levy (DRIVE, INSIDE MONKEY ZETTERLAND). Stephen Dorff is Cliff Spab, a beer-swilling would-be rebel who becomes an instant celebrity by mugging for the cameras during a 36-day hostage crisis. The satire is obvious, the humor
puerile, the stars charmless. The title -- a coy catch phrase that will probably fail to sweep the country -- basically stands for "So what?"