Johnson plays the token black on the executive board of an otherwise all-white ad agency. When the company chairman dies during a meeting, a successor must be elected. Through a quirk in the voting rules (no one can vote for himself), Johnson becomes the chairman. He fires the white board
and hires an all-black crew, leaving one space for a token white. The new agency, named Truth and Soul, Inc., radically changes its clientele by refusing accounts for liquor, cigarettes, or war toys. Instead the company creates innovative commercials for such products as Face-Off Acne Cream and
Ethereal Cereal. The US President (Hermine, a marijuana-smoking midget) sees this new c...
Released:
1969
Rated:
R
Length:
84 mins