NEVER 2 BIG concerns itself with an interesting subject matter-- recording industry politics--but never rises above the ordinary in plot, characterization, or style.
Freddy (Shemar Moore) is a hip, young African-American record executive who works for 8 Ball (Ernie Hudson), the powerful head of Rhythm Records in Los Angeles. When Freddy's vocalist sister, Blusette, returns from drug rehab, Freddy hopes to get her to sign on again for another album with his
company; but Blusette's disgust for 8 Ball's controlling ways forces her to quit.
Soon after Blusette leaves 8 Ball, Freddy finds her dead from an apparent drug overdose in their home. But after letting 8 ...