Charming satire in which Lemmon made a winning debut opposite the flawless Holliday.
Holliday is Gladys Glover (a name you'll never forget once you've seen the film), a poor model from Binghampton who has come to New York. She's spotted by film documentarian Pete Sheppard (Lemmon), who is roaming Central Park with his camera. When Gladys looks up and sees an empty billboard, she
promptly uses all her money to have her name painted there in huge letters. Suddenly, all of New York is wondering who she is and why she's done this. Lawford plays Evan Adams III, an executive for a huge soap company who wants the billboard for his products, making a deal with Gladys wh...